Gerra / Field notes
Work in
the open.
Research explainers, buyer guides, technical histories, and methods - tied back to the datasets and the underlying evidence.
Jul 19, 2026Research explainer
What Prediction Markets Know About Your Portfolio
How live event probabilities map to exposed securities with signed direction and sensitivity, and why point-in-time probability history matters.
Jun 8, 2025Operating note
The Complete Robot Activation Playbook
How top agencies 10X event ROI without doubling budgets - the comprehensive guide to deploying humanoid robots for experiential marketing campaigns.